Senior Manager, Performance Marketing

Who are we, you ask?

Interviews can be hard, especially at top tech companies like Google, Facebook, and Netflix. Many candidates fall short simply because they aren't adequately prepared. That's where we come in. Our acclaimed courses specialize in interview preparation and transitioning into high-demand tech fields such as AI, ML, and Data Science. At Interview Kickstart, current and former hiring managers have guided over 17,000 tech professionals through transformative career journeys, ensuring their success in landing coveted positions. Think of us as "the everything store" for career transitions and interview skill development.

How do we do that, you ask?

We have a structured approach to interview success, which includes:

• Career Accelerator Course
• Comprehensive end-to-end courses and platform
• A roster of over 600+ instructors from leading Silicon Valley companies like Google, Facebook, Amazon, and Netflix
• A holistic approach that includes live classes, mock interviews, personalized coaching, resume refinement, career strategies, and invaluable referrals

What's more exciting is - we are completely remote, and we are hiring the best people we can find regardless of geography.

Position: Senior Manager, Performance Marketing

Interview Kickstart is seeking a results-driven Senior Manager of Performance Marketing to lead our marketing efforts and drive our customer acquisition strategy. In this role, you will be responsible for planning, executing, and optimizing multi-channel performance marketing campaigns that enhance our brand visibility, attract candidates, and ultimately drive conversion rates.

Key Responsibilities:

• Develop and implement performance marketing strategies across various channels including PPC, social media, email marketing, and SEO.
• Manage and optimize budgets for marketing campaigns to ensure the highest return on investment (ROI).
• Analyze campaign performance metrics and use data-driven insights to improve results and inform future strategy.
• Collaborate with the creative team to create compelling marketing materials that resonate with our target audience.
• Stay updated on industry trends and competitive landscape to identify new opportunities for growth.
• Lead, mentor, and develop the performance marketing team, fostering a culture of innovation and accountability.
• Present campaign results to senior management and stakeholders, providing recommendations based on data analysis.

Join us in our mission to empower candidates with the skills they need to succeed in technical interviews through innovative marketing strategies!

Requirements

Qualifications:

• Bachelor's degree in Marketing, Business, or a related field; MBA preferred.
• 7+ years of experience in performance marketing or digital marketing, with at least 3 years in a managerial role.
• Proven experience managing and optimizing performance marketing campaigns across multiple channels.
• Strong analytical skills with a data-driven approach to decision-making.
• Excellent communication and leadership skills, with the ability to collaborate effectively across teams.
• Proficient in marketing analytics tools (e.g., Google Analytics, SEMrush) and digital advertising platforms (Google Ads, Facebook Ads).
• Ability to thrive in a fast-paced and results-oriented environment.

Take the lead in transforming the way we connect with candidates at Interview Kickstart through cutting-edge performance marketing!