Marketing Automation Intern

Marketing Automation Intern

Req ID: 78088

Location: Sunnyvale, California, United States

Internship Programs at CommScope

As CommScope designs and builds connectivity for the world's most advanced networks, we're building something equally as important: careers for forward-thinking, innovated college students like you! Our Summer Internship Program is designed to provide you with an invaluable work experience through meaningful projects that will help you grow and develop both personally and professionally.

Throughout the 12-week program, you will collaborate with some of the best in the industry, receive on-the-job training, participating in professional development workshops, executive speaker series, and other networking and social events!

How You'll Help Us Connect the World

We seek a motivated, detail-oriented Marketing Automation Intern to join our Marketing Operations team for the summer. In this role, you will work closely with our Marketo expert, supporting critical tasks in lead capture, routing, and data management within our CRM (Salesforce). You will gain hands-on experience with marketing automation tools and processes while contributing to the success of our digital marketing initiatives. The role will be based out of Sunnyvale, CA.

You Will Make an Impact By

1.

Lead Capture & Management

2. Assist in configuring Marketo forms and landing pages to ensure accurate lead capture.

3. Monitor and validate data to maintain high levels of lead quality.

4. Troubleshoot and resolve any issues with lead flow or data discrepancies.

5.

Lead Routing & CRM Support

6. Collaborate with the Marketo expert to route leads from Marketo into Salesforce.

7. Update lead records in Salesforce to reflect the correct stage, owner, and contact information.

8. Help maintain lead databases through regular data cleansing and de-duplication.

9.

Marketing Automation Assistance

10. Support Marketo program builds, including creating email campaigns and nurturing workflows.

11. Test and optimize campaign components such as email templates, landing pages, and segmentation strategies.

12. Generate performance reports and dashboards to highlight key marketing metrics.

13.

Data Analysis & Reporting

14. Monitor lead engagement metrics (opens, clicks, conversions) to refine targeting and improve campaign performance.

15. Assist in creating weekly or monthly reports summarizing marketing activities and lead progress.

16. Provide recommendations based on data insights to enhance marketing operations.

17.

Collaboration & Process Improvement

18. Work closely with cross-functional teams (Sales, Marketing, IT) to streamline lead processes.

19. Contribute ideas to improve marketing workflows, automation sequences, and operational efficiency.

20. Document marketing processes and best practices to support future team members.

Required Qualifications for Consideration

Actively pursuing a bachelor's (upcoming sophomores, juniors & seniors) or master's degree inbusiness administration, Information Systems, Marketing, Computer Science, Software Engineering, or relative major from an accredited university

Proficient in Microsoft Office or Google Workspace

Have experience in automating processes or concepts

You Will Excite Us If You

Are familiar with Content Management Systems (CMS) for website updates

Have experience with Marketo (or similar marketing automation platforms)

Have knowledge of Salesforce or Outreach platforms

Demonstrate strong leadership, interpersonal and communication skills

Show innovation through unique ideas and propose them to the team

Can handle multiple assignments simultaneously and effectively meet deadlines

Possess strategic and creative thinking; distinguished written and verbal communications skills

Have a strong initiative; are a self-starter with analytical skills, attention to detail, problem-solving and decision-making abilities

Have experience working in a fast-paced environment and flexible to changing priorities

What Happens After You Apply

Learn how to prepare yourself for the next steps in our hiring process by visiting https://careers.commscope.com/how-we-hire .

Why CommScope

CommScope is on a quest to deliver connectivity that empowers how we live, work, and learn. Our employees push the boundaries of communications technology that enables game-changing discoveries like 5G, the Internet of Things, and gigabit speeds for everyone, everywhere. With our unmatched expertise in copper, fiber, and wireless infrastructure, our global clients rely on us to outperform today and be ready for the needs of tomorrow.

If you want to grow your career alongside bright, passionate, and caring people who strive to create what's next...come connect to your future at CommScope.

CommScope is an Equal Opportunity Employer (EEO), including people with disabilities and veterans. If you are seeking an accommodation for the application or interview process, please contact us to submit your request at talentacquisition@commscope.com. You can also learn more about CommScope's accommodation process and EEO policy at careers.commscope.com/eeo

Learn more about how we're on a quest to connect the future and build what's next.

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