Is there a job opening for a VP of Marketing in New Haven, CT, USA?

The Symicor Group is currently hiring a VP of Marketing in New Haven, CT, USA. The ideal candidate has skills and work experience of 7 - 8 years of experience as VP of Marketing.

Does The Symicor Group hire VP of Marketing?

The Symicor Group looking to hire a qualified VP of Marketing in New Haven, CT, USA. The candidate will have 7 - 8 years of experience as VP of Marketing.

What is the salary for a VP of Marketing at The Symicor Group?

The salary for a VP of Marketing at The Symicor Group may vary based on factors like experience, location, and responsibilities. The average base salary for this role VP of Marketing is $ 150,000 - $ 155,000 / Annual Salary. Additionally, you can learn more about the company by visiting their profile at The Symicor Group .

What is the average salary for a VP of Marketing in New Haven, CT, USA?

The average salary for a VP of Marketing in New Haven, CT, USA typically ranges from $ 150,000 - $ 155,000 / Annual Salary depending on experience, education, and the company.

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VP of Marketing

New Haven, CT, USA

81 Days ago

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Job Description

VP of Marketing To $150K New Haven, CT Job # 3372 Who We Are The Symicor Group is a boutique talent acquisition firm based in Lincolnshire, IL & Rockport, TX. Our nationally unique value proposition centers around providing the very best available banking and accounting talent. In fact, most of our recruiters are former bankers or accountants themselves! We know how to evaluate the very best banking and accounting talent available in the market. Whether you are a candidate seeking a new opportunity or a bank or company president trying to fill an essential position, The Symicor Group stands ready to deliver premium results for you. The Position Our client is seeking to fill a VP of Marketing role in the New Haven, CT market. The successful candidate will be responsible for developing, managing, and implementing organization wide marketing and business development programs to increase customer engagement and support the bank's growth initiatives. Direct oversight of Marketing and Business Development teams. The Vice President Marketing & Strategic Growth works under the direction of the SVP/Chief Lending & Growth Officer and requires minimal supervision. The position includes a salary of up to $150K and an excellent benefits package. (This is not a remote position) VP of Marketing responsibilities include:

Develops and executes enterprise brand equity, marketing and communication strategies that align with the bank's mission and strategic goals.
Develops and executes digital marketing, social media, content marketing, and online advertising to drive awareness, engagement, and conversions. Ensures consistent messaging to both internal and external communities, including the development of collateral design, merchandising, campaigns, communication management, and advertising messaging via multimedia channels.
Directs the organization's social media strategy, ensuring active and engaging presence across relevant platforms, and leveraging the channels for brand building and member engagement.
Prepares budget and executes annual marketing and business development plan in coordination with the bank's Strategic Plan and organizational growth goals.
Manages bank website and messaging across all other member facing platforms (online banking, mobile banking, statements, etc.) to ensure bank is maximizing usage, cross-selling and digital engagement potential while ensuring compliance with all regulations.
Responsible for the image of branches and facilities from a brand/Marketing standpoint.
Utilizes available data to drive business decisions. Analyzes the performance of marketing campaigns against key performance indicators such as return on investment (ROI), conversion rates, member acquisition costs, and engagement metrics across different channels.
Undertakes market research studies and surveys to better understand the market and member preferences and experience. Utilizes available data to analyze member behaviors and life cycle data, extracting actionable insights to personalize member experiences, enhance engagement strategies, and improve retention rates.
Manages the bank's community giving efforts and represents the bank at various community events and associations.
Oversees, retains, develops, and directs the Marketing and Business Development teams to ensure they are delivering on the bank strategies and expected service levels.
Evaluates and recommends the appropriate staffing needs of the department. Ensures that all employee performance appraisals are completed and administered in a timely manner, including goal setting, providing constructive feedback in a professional manner, and developing a career path for each individual. Recommends, documents, and administers employee counseling and disciplinary actions in coordination with Human Resources.
Promotes and maintains a positive work atmosphere by recognizing top performers and communicating in a manner consistent with professional standards and demonstrating the bank's core values.
Keeps abreast of industry developments including, but not limited to, changes in regulations and technology.
Ensures adherence to company policies and procedures and Banking regulations.
Performs additional duties as required.

Who Are You? You're someone who wants to influence your own development. You're looking for an opportunity where you can pursue your interests and your passion. Where a job title is not considered the final definition of who you are, but merely the starting point for your future. You also bring the following skills and experience:

Bachelor's degree in marketing, communication, business administration or related field required.
Minimum of 7 years of working experience in financial services industry preferred (minimum of 3 years working with digital or mobile platform).
Minimum of 3 years of management experience.
Outstanding and proven communication and organizational skills with a focus on teamwork, project management and follow-up.
Proven knowledge of state-of-the-art marketing, customer experience, brand, product, and service management theory, practices, techniques, and methodology, including changing market dynamics and consumer preferences. Ability to translate research and data into marketing and member experience strategies that drive growth and profitability.
Highly organized, creative, and strategic thinker with the ability to collaborate across the organization. Strong understanding and proficiency of traditional and online marketing strategies, tools, and methodologies.
Results driven, self-motivated and able to work independently with strong analytical skills.
Exceptional knowledge of Microsoft Office, specifically Word, PowerPoint, and Excel.

The next step is yours. Email us your current resume along with the position you are considering to: resumes@symicorgroup.com

Key Skills Required

Project ManagementMicrosoft OfficeAccountingBusiness DevelopmentSocial MediaAdvertisingAwarenessBrand BuildingBrand EquityBusiness AdministrationCollateral DesignCommunicationCommunication ManagementComplianceConsistentConstructive FeedbackContent MarketingCoordinationCounselingCustomer EngagementCustomer ExperienceDesignDevelopmentDevelopment PlanDisciplinaryDynamicsEmployee CounselingEmployee PerformanceFinancial ServicesGoal SettingHighly OrganizedInfluenceLendingManagementMarket DynamicsMarket ResearchMarketingMarketing CampaignsMember EngagementMerchandisingMethodologyMinimal SupervisionMultimediaOnline BankingOrganizational SkillsPolicies and ProceduresProfessional StandardsProfitabilityResearchReturn on InvestmentService ManagementSocial Media StrategyStrategySupervisionTalent AcquisitionTeamworkWork Independently

Job Overview

Job Function: Sales / Marketing and Advertising

Job Type: Full Time

Workplace Type: Not Specified

Experience Level: Executive

Salary: $150,000 - $155,000 / Annual Salary

Experience: 7 - 8 yrs

Contact Information

Company about us:

At The Symicor Group, we understand that finding the right talent is crucial for the success of any bank. That's why we focus exclusively on the banking industry and have a team of recruiters who are knowledgeable and experienced in the field. Our unique approach of "bankers recruiting bankers" sets...

Company Name: The Symicor Group

Recruiting People: HR Department

Website: http://symicorgroup.com/

Headquarter: Crystal Lake, Illinois, USA 60014

Industry: Recruitment / Staffing

Company Size: 11-50 Employees

Location

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