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Senior Digital Site Designer

New York City, NY, USA

365 Days ago

Job Description


As a Senior Digital Site Designer, you'll be the driving force behind eye-catching, trend-forward, and high-converting website designs. You will work at the intersection of creativity and commerce, ensuring that Tarte's digital presence reflects the latest design trends, beauty aesthetics, and best-in-class UX/UI.

This role requires Shopify platform experience, with the ability to create, customize, and optimize digital experiences that are both visually stunning and performance-driven.

Key Responsibilities Creative Digital Design & Execution
  • Conceptualize, design, and refine visually compelling website layouts, landing pages, and digital campaigns that captivate and engage customers.
  • Develop high-fidelity UI designs, wireframes, and interactive prototypes with a strong focus on aesthetics and functionality.
  • Push creative boundaries with bold, trend-driven visuals, animations, and interactive elements that elevate the brand's digital storytelling.
  • Maintain and evolve Tarte's Digital Design System, ensuring cohesive branding across all digital touchpoints.
Shopify & eCommerce Website Optimization
  • Design and optimize Shopify-based themes, templates, and landing pages to enhance the user experience and drive conversions.
  • Ensure all website designs are responsive, mobile-first, and optimized for performance.
  • Follow ADA compliance regulations
  • Work closely with developers to implement and refine designs within Shopify's Liquid framework.
  • Conduct UX/UI audits, analyze heatmaps, and leverage A/B testing to optimize site performance and user engagement.
Trend-Forward Digital Innovation
  • Stay ahead of digital design trends, beauty aesthetics, and eCommerce innovations, bringing fresh ideas to the table.
  • Identify emerging UX/UI trends, interactive elements, and motion design techniques to elevate the shopping experience.
  • Research competitors and industry leaders to ensure Tarte remains at the forefront of digital design innovation.
Cross-Functional Collaboration
  • Work closely with eCommerce, Digital Marketing, and Brand Creative teams to align design strategies with business objectives.
  • Partner with developers to ensure seamless execution of all digital designs.
  • Present concepts and creative rationale to stakeholders, advocating for bold, impactful, and user-first design choices.
Qualifications & Skills
  • 7+ years of website design experience, preferably in beauty, fashion, or eCommerce.
  • Expertise in Shopify design (theme customization, Liquid framework, and Shopify best practices).
  • Proficiency in Figma, Adobe Creative Suite (Photoshop, Illustrator, XD), and Sketch.
  • Strong understanding of eCommerce UX/UI principles, conversion optimization, ADA compliance and mobile-first design.
  • Experience with motion design, micro-interactions, and UI animations is a plus.
  • Passion for beauty, trends, and creating aesthetically bold digital experiences.
  • Ability to balance creativity with business goals, making data-driven design decisions.

Highly organized, detail-oriented, and able to manage multiple projects in a fast-paced environment.

Our Perks:

  • Salary range: $110,000-130,000 (compensation will depend on a variety of factors, including but not limited to skill level, relevant work experience & education)
  • Medical, dental, vision, 401k plan & access to health and wellness programs
  • Paid vacation, holidays, summer Fridays, birthdays off, volunteer time & more!
  • Hybrid work policy
  • Gratis, employee discount on tarte.com, team give-back initiatives
  • Friendly, fun, creative & collaborative work environment

Qualification

Bachelor's Degree

Key Skills Required

A/B TestingAdobe Creative SuiteAnimationsPhotoshopIllustratorBusiness GoalsBusiness ObjectivesCollaborationComplianceCreativityCustomizationDesignDigital DesignDigital StorytellingHighly OrganizedInnovationMarketingMobile-First DesignOptimizationResearchStorytellingUser EngagementUser ExperienceWellness Programs

Job Overview


Job Function: Other

Job Type: Full Time

Workplace Type: Not Specified

Experience Level: Mid-Senior level

Salary: $110,000 - $115,000 / Annual Salary

Experience: 7 - 8 yrs

Contact Information


Company Name: tarte cosmetics

Recruiting People: HR Department

Website: https://tartecosmetics.com/

Location

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