Marketing Manager (local home service business)

Join the Rapid Roofing Team as a Marketing Manager and Drive Growth with Innovative Strategies That Revolutionize the Roofing Industry!

Create your career with a fast-growing, exciting company that's revolutionizing the roofing industry. Rapid Roofing is seeking a Marketing Manager to take ownership of our marketing initiatives and deliver results that drive growth and build our brand. As the Marketing Manager, you'll oversee all marketing efforts, manage vendors, and implement innovative strategies that make us the go-to roofing company on Long Island.

We're looking for someone who is highly organized, data-obsessed, and thrives on creating and managing strategies that generate measurable results. You'll need to be a big-picture thinker who can also roll up your sleeves to handle the details, ensuring every dollar spent is tied to tangible ROI.

At Rapid Roofing, we're on a mission to revolutionize roofing experiences. This isn't just about running ads or sending mailersit's about building a brand that homeowners trust and rave about. We want someone who's ready to think differently, act boldly, and set a new standard for marketing in the industry.

As our Marketing Manager, you'll have the unique opportunity to craft a strategy that isn't just effective but innovative. You'll be responsible for managing campaigns, tracking metrics, coordinating with vendors, and creating impactful messaging that resonates with homeowners.

Would you enjoy working for an organization that values your individuality and personal goals?
Are you ready to build a real career by partnering with a company that invests in your self-development and training?
Would you appreciate being part of an enthusiastic team that supports and pushes you to get better?
Do you want to surround yourself with driven individuals who consistently push each other to succeed?

Who We Are:
Rapid Roofing is the fastest-growing, customer-obsessed retail residential roofing company on Long Island, New York. Our goal is simple: deliver the best roofing services with a personal touch and old-fashioned customer service. We pride ourselves on our tight-knit team, innovative approach, and unwavering commitment to exceeding customer expectations. We're looking for someone as passionate about marketing as we are about customer service to join our team and help take us to the next level.

What You'll Do:
As the Marketing Manager, you'll be responsible for much more than just overseeing campaigns. You'll own the marketing strategy from planning to execution, ensuring every dollar spent delivers results that drive growth. This means:

• Paid Campaign Oversight:
  Manage paid advertising campaigns across Facebook, Instagram, Google, and more. While you don?t need to set up or fine-tune the campaigns yourself, you'll need a strong working knowledge to manage vendors effectively, ensuring campaigns deliver ROI.
• Vendor and Team Coordination:
  Work closely with designers, vendors, and other team members, delegating tasks efficiently to keep projects moving smoothly. Strategic delegation and the ability to buy back your time are crucial in this role.
• Local Event Strategy:
  Plan and oversee local event strategies, including setting up booths at community events and engaging with passersby. You'll be responsible for ensuring these events maximize brand awareness and generate leads.
• Metrics and Lead Tracking:
  Be a freak about tracking metrics! Develop and maintain meticulous systems to track lead attribution across all marketing channels, including paid campaigns and inbound phone calls. Ensure every dollar spent is tied directly to measurable results and ROI.
• Creative Messaging and Branding:
  Craft compelling messaging and copy that resonates with our target audience, driving engagement and conversions. Maintain consistent branding across all channels to build trust and recognition.
• Print and Direct Mail Marketing:
  Develop and manage print and direct mail strategies to reach homeowners effectively. Monitor performance and refine strategies for maximum impact.
• Marketing Strategy and Execution:
  Own the overall marketing strategy, ensuring all initiatives align with company goals and values. Be innovative, proactive, and ready to implement fresh ideas to stay ahead in a competitive market.

Why This Role Matters:
In this role, you're not just managing marketingyou're driving the growth and success of the company. Your ability to craft and execute a winning marketing strategy will directly impact how homeowners view our brand, how we generate leads, and how we continue to grow as a company.

What's In It For You?

• Competitive Salary & Growth Potential: We're growing fast, and you can grow with us. Your hard work will be recognized and rewarded with opportunities for advancement.
• Benefits That Matter: Health, dental, vision insurance, 401(k) with matching, PTO, and paid holidays.
• Paid Training: Don?t worry if you're new to the roofing industry. We'll train you on everything you need to know to succeed.
• Supportive Culture: Work in an energetic environment where teamwork, innovation, and a customer-first mindset are everything.

What We're Looking For:

• Data-Driven and Detail-Oriented: You thrive on tracking metrics and can create systems to ensure every lead and dollar is accounted for.
• Customer-Focused Messaging: You excel at crafting copy and messaging that connects with homeowners and drives engagement.
• Marketing Experience: Experience in paid campaigns, vendor management, and lead generation is preferred. Roofing or construction experience is a bonus.
• Highly Organized: You can juggle multiple tasks and stay on top of everything without dropping the ball.
• Strong Communicator: You can effectively manage vendors and team members, ensuring everyone is aligned and delivering results.
• Tech-Savvy: You're comfortable using CRM systems, automation tools, and analytics platforms to track and optimize performance.
• Creative Problem Solver: You find innovative solutions to challenges and thrive on thinking outside the box.
• Team Player: You understand that collaboration is key to success, and you're all about working together to crush goals.

Who You Are:

• A strategic thinker who can see the big picture and execute the details to get there.
• Highly organized and detail-oriented, thriving in fast-paced environments while keeping everything running smoothly and efficiently.
• A natural communicator who loves connecting with vendors, team members, and customers.
• A results-driven marketer who takes ownership of their work and thrives on achieving measurable results.
• Someone who embodies our core values, showing extreme ownership, a growth mindset, integrity, and a relentless drive to deliver WOW experiences.

Rapid Roofing's Core Values:

• We Take Ownership: We think like owners, driving outcomes all the way to the finish line and solving problems permanently.
• We Do the Right Thing, Always: Integrity is everything. We're honest, accountable, and do the right thing even when no one's looking.
• We Succeed Through Teamwork: Trust, respect, and collaboration are key. We rely on each other to succeed and work together with enthusiasm.
• Whatever-It-Takes Mentality: We're creative, relentless, and won't stop until the job is done. Pride aside, we do what it takes.
• We Deliver the Best Customer Experience: We set the bar high. From start to finish, we aim to deliver a stress-free, reliable, and compassionate experience.

Ready to Make an Impact?
If you're looking for a role that's more than just a jobwhere you can truly make a difference in both the lives of customers and the success of a fast-growing companythen we want to hear from you. Apply now and join us in revolutionizing roofing experiences!

Job Type: Full-time
Pay: $55,000.00 - $95,000.00 per year

Shift:
Day shift

Location:

• Ability to Commute: Bohemia, NY (Preferred)

Work Location:

• In person