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Marketing Lead

Seattle, WA, USA

17 Days ago

Job Description


We?re hiring our first Marketing Lead to build and run marketing at an early-stage B2B startup selling to professional services firms (starting in legal and finance). This role is about helping the company learn how to sell and creating demand that turns into real sales conversations. You?ll work closely with the founders and sales team to shape positioning, support outbound efforts, and test GTM motions that actually work in a relationship-driven market. We?re looking for someone who has spent time earlier in their career doing outbound or SDR-style work and brings a strong understanding of what it takes to generate real sales conversations. It?s a hands-on, early-stage marketing role where success is measured by clarity, momentum, and pipeline.What You?ll Do

What You?ll Do - Partner Closely With Sales

  • Work directly with AEs and founders to support pipeline creation
  • Translate real sales conversations into sharper messaging and campaigns
  • Build marketing that enables outbound, follow-ups, and deal progression
- Run Early GTM & Demand Experiments
  • Design and execute GTM initiatives across channels (content, email, partnerships, events, founder-led efforts, etc.)
  • Test different ways to reach and engage buyers and double down on what works
  • Own the learning loop: what resonates, what doesn?t, and why
- Own Positioning & Core Marketing Assets
  • Help define and refine ICPs, use cases, and positioning
  • Own website messaging, decks, one-pagers, case studies, and lightweight content
  • Ensure sales always has clear, usable materials
- Build the Marketing Foundation
  • Establish simple systems for tracking meetings, pipeline influence, and outcomes
  • Create a repeatable marketing rhythm appropriate for a seed-stage company
  • Support founder-led marketing and thought leadership where useful
Requirements
  • 3?6 years of experience in B2B marketing, GTM, or revenue-adjacent roles
  • Experience working closely with sales in an early-stage or fast-growing environment
  • Hands-on experience earlier in your career doing outbound sales or sales development, or working in a role tightly coupled to outbound motions (e.g. SDR/BDR).
  • Comfort operating with ambiguity and building from scratch
  • Strong communication and execution skills
  • Bias toward action, testing, and learning
  • Experience at a seed or Series A startup
  • Familiarity with outbound sales motions
  • Experience marketing to professional services (law, finance, consulting, etc.)
Benefits
  • Early Marketing role with meaningful ownership
  • Competitive base salary: $100,000 ? $130,000
  • Meaningful early-stage equity
  • Medical (platinum PPO), dental, and vision ? 100% covered for employees; subsidized dependents
  • In-person, fast-paced environment with a technical, ambitious, mission-driven team

Job Overview


Job Function: Sales / Marketing and Advertising

Job Type: Full Time

Workplace Type: Not Specified

Experience Level: Not Specified

Salary: $100,000 - $130,000 / Annual Salary

Experience: 3 - 6 yrs

Contact Information


Company about us:

CADDi is a cutting-edge digital solutions provider that is revolutionizing the manufacturing industry. With a strong focus on leveraging technology to unlock the full potential of manufacturing, CADDi is committed to helping manufacturers streamline their processes and achieve greater efficiency. Through their flagship offering, the CADDi Drawer, which utilizes AI-driven...

Company Name: Caddi

Recruiting People: HR Department

Website: https://www.trycaddi.com

Headquarter: Chicago, Illinois, USA 60606

Industry: IT/Computers - Software & Software Services

Company Size: 201-500 Employees

Location

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