Marketing Assistant

The Lyceum Kennedy French American School provides a bilingual, well-rounded education for its students from preschool through 12th grade. We pride ourselves on the strength of our faculty, the diversity of our student body, and our cultural richness. Through our individualized approach to instruction, thanks to our small student-teacher ratio, students are encouraged to leverage their personal strengths and passions as they develop their language and academic knowledge.

The opportunity

The Marketing Assistant plays a crucial role in supporting the development and execution of marketing strategies to promote the Lyceum Kennedy International School. This role is a part-time role ideally working Monday through Friday from 9am1pm, approximately 20 hours per week.

The Marketing Assistant reports to the Director of Enrollment Management, Marketing and Communications and works closely with the Marketing/Communications Coordinator to ensure smooth and efficient implementation of marketing initiatives. This role has a focus on social media, photography and graphic design. The individual we are seeking will be proactive, a self-starter, and highly motivated.

Responsibilities

Social media

• Monitor and manage social media platforms, including daily content scheduling, engagement monitoring, and responding to user interactions.
• Manage engagement (comments, direct messages, tags) on social media channels.
• Create reels and posts using Capcut.

Photography

• Build a photo library. Capture and edit photos in Lightroom.
• Produce video and written content of both candid and arranged photo opportunities.
• Produce an image library for use in print and digital materials throughout the year.

Graphic design

• Create graphics to be used in presentations, posters or social media posts.
• Create and update established design templates.
• Create designs that maintain brand consistency.

MISCELLANEOUS

• Add and keep files up to date on different platforms.
• Support other projects as needed.

Requirements

• B.A. in Marketing, Communications or a related field.
• Strong written and verbal communication skills, with the ability to create compelling marketing content.
• Familiarity with digital marketing channels, including social media platforms, email marketing, and content management systems.
• Graphic design skills and proficiency in Adobe Creative Suite, Lightroom, or similar tools.
• Excellent organizational and project management skills, with the ability to prioritize tasks and meet deadlines.
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and familiarity with CRM systems.
• Attention to detail and commitment to maintaining brand consistency across all marketing materials.
• Ability to work collaboratively in a team environment and adapt to changing priorities.
• Professional knowledge of the French language and experience in a school environment are a plus.

Benefits

The pay rate for this position is $28.85 per hour.

At 20 hours per week, this role is eligible for benefits including medical insurance (80% covered by employer), dental, vision, Flexible Savings Account (FSA), and 401K retirement plan.

Qualification

Bachelor's Degree