Content Writer /Content Specialist

About Zeal Group

Zeal Group is an award-winning FinTech organisation offering a variety of products. Founded in 2017, we have grown to a team of 700+ employees across the globe

Our offices and presence are spread across Europe, Asia, North & South Africa, Middle East and South America, with our Technology hub located in Cyprus

We are a product and people focused company who are passionate about growth, innovative technology, and collaboration
What you'll be doing:
Content Creation :

• Write and develop high-quality content, including blog posts, articles, website copy, social media posts, newsletters, and more, with a focus on trading platforms, cryptocurrency, forex, and digital asset topics.
• Craft clear, concise, and engaging content for various platforms, ensuring that all information is accurate and relevant to the Indian market and neighboring regions.
• Produce timely and insightful content related to market news, trends, and events affecting the Forex market, providing valuable perspectives for our audience.
• Collaborate with the SEO team to optimize content for search engines by using relevant keywords, crafting compelling headlines, and implementing SEO best practices.
• Develop educational materials, guides, and tutorials to help traders understand Forex basics, advanced strategies, and platform features.

Social Media Strategy and Planning :

• Develop, implement, and manage social media content across multiple platforms, with a focus on engaging and educating our audience.
• Schedule, post, and monitor social media content, tracking engagement metrics to optimize performance and enhance reach.
• Create and execute campaigns to grow the brand's online presence and foster a strong online community.
• Assist in managing the content calendar, ensuring timely delivery of articles and meeting project deadlines

Market Research :

• Stay up-to-date on trends in the trading, crypto, and forex industries, especially within India and surrounding markets.
• Monitor competitors? content strategies and provide insights to refine our content and social media approach.

Asynchronous Coordination :

• Work autonomously and coordinate asynchronously with other team members, ensuring alignment on content goals and strategies.
• Work closely with the marketing, design, and social media teams to create cohesive content that aligns with our brand voice and messaging across platforms.
• Manage content calendars, deadlines, and deliverables independently.

Requirements

What you'll need:

• Experience : 3-4 years of content writing and social media planning experience, preferably in the trading, crypto, or forex industry, with a focus on the Indian market.

• Exposure: Strong understanding of Forex markets, trading platforms, and financial concepts, with the ability to explain complex topics in simple terms.
• Writing Skills : Exceptional writing and editing skills with a strong command of grammar and storytelling ability.
• Social Media Expertise : Experience managing social media platforms, especially LinkedIn, Twitter, and Instagram, with a proven track record of building engagement.
• Research Ability : Strong research skills to produce accurate, relevant, and timely content.
• Self-Starter : Ability to work independently, proactively take initiative, and manage projects asynchronously.

Benefits

Will be discussed in the interview