September 27, 2025
Discover the essential requirements, duties, responsibilities, and skills needed for a Territory Sales Manager job description.
What does a Territory Sales Manager do?
A Territory Sales Manager is responsible for overseeing the sales operations of sales representatives within a specific geographical area. Their main duties include training sales employees, developing effective sales strategies, and ensuring that sales goals are met for their assigned territory.
Job Description
We are seeking a results-driven and experienced Territory Sales Manager to lead and manage the sales representatives in their assigned territory. This role involves recruiting and dismissing sales representatives as needed, identifying customer needs, and regularly reporting sales progress to the sales director. The ideal candidate should also stay up-to-date on industry trends and their potential impact on the company's products and services.
To be successful in this position, you should thrive in a fast-paced environment and possess strong leadership skills. Ultimately, an exceptional Territory Sales Manager should have excellent communication, problem-solving, and customer service abilities.
Job Duties and Responsibilities
- Travel throughout the assigned territory to train and support company sales representatives.
- Maintain positive relationships with customers, addressing their needs and resolving any issues promptly.
- Consistently meet or exceed sales targets by convincing customers in the assigned territory to purchase company products and services.
- Analyze sales and marketing data to determine the most effective techniques.
- Create innovative sales strategies to drive sales in the assigned territory.
- Conduct surveys to gain a better understanding of customer needs.
- Attend trade shows to promote company products and services.
- Ensure brand awareness in the assigned territory meets company expectations.
- Motivate Sales Representatives to achieve sales quotas and evaluate their performance based on their ability to meet these goals.
- Monitor competitors' sales activity in the assigned territory.
Requirements and Qualifications
- A Bachelor's degree in business administration, business management, marketing, or a related field is preferred.
- Proven experience working as a Territory Sales Manager.
- Proficiency in Microsoft Office applications.
- The ability to thrive in a fast-paced environment.
- Strong organizational and leadership skills.
- Excellent analytical and problem-solving abilities.
- Effective negotiation and consultative sales skills.
- Exceptional communication skills.
- Outstanding customer service skills.
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