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Comprehensive Social Media Coordinator Job Description, Duties, Responsibilities, Requirements, and Qualifications

Comprehensive Social Media Coordinator Job Description, Duties, Responsibilities, Requirements, and Qualifications
September 27, 2025

Gain insight into the essential qualifications, important duties, key responsibilities, and vital skills that form a well-rounded Social Media Coordinator job description.

What does a Social Media Coordinator do?

A social media coordinator, also known as a social media manager, is in charge of a team that creates social media campaigns.

Job Description

We are looking for an organized individual to lead our social media team in managing all social media platforms. The social media coordinator is responsible for assigning tasks, meeting with clients, and tracking campaign analytics.

To excel in this role, you must have extensive knowledge of various social media platforms and strong communication skills. A good social media coordinator also possesses excellent planning and time management skills.

Job Duties and Responsibilities

  • Meet with clients to understand their needs.
  • Inform the social media team of client requirements.
  • Assign specific tasks to team members.
  • Ensure team members meet deadlines.
  • Track analytics for campaigns.
  • Provide feedback to clients.

Requirements and Qualifications

  • Extensive knowledge of social media platforms like Facebook, Instagram, LinkedIn, and Twitter.
  • Familiarity with analytics tools.
  • Strong communication skills.
  • Ability to handle multiple tasks.
  • Excellent time management skills.
  • Leadership abilities.
  • Bachelor's degree in Communication or a related field.
  • Prior experience in marketing or social media.

Social Media Coordinator Salary

The earning potential of a Social Media Coordinator can vary significantly based on factors such as geographic location, industry, professional experience, educational background, and the specific employer. On average, the annual salary for an Social Media Coordinator in the United States is approximately $73568.

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