Explore the critical requirements, core duties, primary responsibilities, and key skills that should be included in a comprehensive Programming Director job description.
What does a Programming Director do?
A programming director is responsible for managing the distribution of content for media companies. They oversee the creation of program schedules, ensure high viewership, and analyze feedback and data to make strategic decisions about programming and broadcast materials.
Job Description
We are looking for a programming director to oversee the planning and distribution of programs on all of our media platforms. This role involves scheduling shows, programs, ads, and digital content, as well as ensuring their quality and appropriateness.
To be successful in this position, you should have strong organizational and coordination skills. A great programming director will also bring expertise from other areas such as editing, project planning, and marketing to enhance their role's impact.
Job Duties and Responsibilities
- Create program schedules and content for media.
- Review and monitor content production.
- Assign tasks to team members.
- Maintain and enforce production calendars.
- Coordinate activities between advertising, production, planning, and editing.
- Identify opportunities to improve content impact.
- Analyze viewership and market research.
- Increase revenue and brand awareness through programming and distribution.
- Present reports to management on programming and distribution.
- Meet with clients, producers, creators, and advertisers to discuss programming.
Requirements and Qualifications
- Bachelor's degree in film production, business, marketing, or sales.
- At least 2 years of experience as a station manager, newscast director, or production director.
- Experience in project management and leadership.
- Understanding of technical, legal, and operational aspects of media programming.
- Knowledge of production methods, distribution channels, and various entertainment mediums.
- Excellent communication skills (written and verbal).
- Strong critical thinking and decision-making abilities.
- Able to delegate tasks and work well in a team.
- Exceptional planning and organizational skills.
- Creative, strategic, and results-driven.
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