Explore the critical requirements, core duties, primary responsibilities, and key skills that should be included in a comprehensive E-Commerce Manager job description.
What does a E-Commerce Manager do?
An e-commerce manager is responsible for overseeing the design and functionality of their company's online shopping platforms. They make decisions to ensure these platforms are profitable.
Job Description
We are looking for a highly organized e-commerce manager to oversee the development and success of our company's online stores. You will conduct research on effective website layouts and features, provide recommendations for improvements, and monitor the effectiveness of strategies using metrics. You will also lead teams and provide guidance to team members as needed.
To be successful in this role, you should stay up-to-date on e-commerce trends and innovations. You should also continuously learn new techniques to improve collaboration between departments.
Job Duties and Responsibilities
- Create strategies that use sales insights, industry standards, and new developments to increase sales on our online store.
- Optimize our social media platforms to generate more revenue.
- Manage software developers, copywriters, and graphic designers to ensure they follow our strategies.
- Ensure the security of our checkout pages and payment processes.
- Create and upload promotional offers accurately.
- Review website copy and legal disclaimers for accuracy.
- Analyze website traffic to inform maintenance and marketing strategies.
- Use sales metrics to determine when restocks are needed.
- Report on the success of current and new strategies.
Requirements and Qualifications
- Bachelor's degree in marketing management, business, information systems, or a related field.
- Completion of a sales qualification is preferred.
- Extensive experience as an e-commerce manager.
- Demonstrated success in creating sales-enhancing strategies.
- Knowledge of current e-commerce practices and techniques.
- Strong leadership, research, and problem-solving skills.
- Excellent consulting and quality assurance abilities.
- Ability to adapt to new technology easily.