M/R/C Research is a global consulting firm that provides insights and strategies to empower clients worldwide to make confident decisions. Since 1965, we have been helping clients across a range of industries measure attitudes and behaviors to accurately explain and predict market share, revenue, and bottom line impact of their actions. We specialize in qualitative and quantitative research, both traditional and online, to address consumer, channel, and B2B marketing issues. Our goal is to help our clients launch better products and services, attract and retain valuable customers, and build stronger brands. We strive to keep our focus on our clients' success and make their goals our priority with a service ethic centered on driving business success. With our continuum of proven, marketing-issue focused solutions, M/A/R/C Research is dedicated to delivering answers with a business perspective and in the language of decision-makers.