Social Media Manager

Breakaway Group is a premiere entertainment and music festival multimedia company. We have the largest independent touring music festival in North America, spanning 12 cities over 9 months. With a focus on underserved markets, Breakaway is bringing a premium 2-day EDM/Pop festival experience with an always-changing lineup of top artists to where consumers live, work, and play.

We're looking for a sharp, creative, and strategic Part-Time Social Media Manager to build and manage the personal online presence of Breakaway's CEO. This role is ideal for someone who understands storytelling, positioning executives as thought leaders, and how to craft content that resonates across LinkedIn, Instagram, and X (Twitter).

Requirements

Responsibilities:

• Develop and execute a cohesive content strategy for the CEO's LinkedIn, Instagram, and X accounts
• Write engaging posts, captions, and threads that reflect the CEO's voice and vision
• Source and create content (photos, videos, carousels, behind-the-scenes moments, thought leadership, etc.)
• Stay on top of trends and conversations in live entertainment, tech, media, and culture
• Collaborate with internal teams (PR, design, video) to align content with company milestones and campaigns
• Monitor performance and iterate on strategy based on analytics
• Maintain a consistent posting cadence and manage community engagement (DMs, comments)

Qualifications:

• 2+ years managing executive or founder social media accounts, or equivalent experience in brand/agency settings
• Strong writing skills with a flair for tone and storytelling
• Deep knowledge of social media platforms and what performs on each
• Comfortable working closely with high-level leadership and maintaining confidentiality
• Bonus: experience with content creation tools (Canva, CapCut, Adobe Suite) and/or video editing

Benefits

• Direct access to a visionary founder in the music, media, and tech space
• High visibility content with industry reach
• Flexible hours and remote-friendly
• Opportunity to shape a compelling personal brand narrative from the ground up