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Paid Media Specialist

Mumbai, Maharashtra, India

311 Days ago

Job Description


A fintech client is seeking a Paid Media Specialist to join our dynamic marketing team. The ideal candidate will have a strong focus on data analytics and a proven track record in managing and optimizing paid media campaigns across various platforms.

Requirements

RESPONSIBILITIES

  • Plan, execute, and manage paid media campaigns across platforms such as Google Ads, Facebook Ads, LinkedIn, and others.
  • Analyze campaign performance data to derive actionable insights and optimize ad spend. Utilize tools like Google Analytics, SEMrush, or similar platforms.
  • Create and present comprehensive reports on campaign performance, including key metrics, ROI, and recommendations for improvement.
  • Monitor and manage campaign budgets, ensuring efficient allocation of resources to maximize results.
  • Conduct A/B tests on ad creatives, targeting, and bidding strategies to improve overall campaign performance.
  • Work closely with creative and content teams to develop compelling ad copy and visuals that align with campaign goals.
  • Stay updated on industry trends, competitor strategies, and emerging platforms to inform campaign strategies.

REQUIREMENTS

  • Previous experience in paid media management and data analytics.
  • Proficiency in Google Ads, Facebook Ads Manager, and analytics tools.
  • Strong analytical skills with the ability to interpret data and make data-driven decisions.
  • Excellent communication and presentation skills.
  • Detail-oriented with a strong focus on results.

Key Skills Required

Data AnalyticsAnalyticsCommunicationComprehensiveGoogle AdsGoogle AnalyticsManagementMarketingPerformance DataPresentationProven Track RecordSEMrush

Job Overview


Job Function: Sales / Marketing and Advertising

Job Type: Contract

Workplace Type: Not Specified

Experience Level: Associate

Salary: Competitive & Based on Experience

Experience: 0 - 0 yrs

Contact Information


Company Name: Starfish Hiring

Recruiting People: HR Department

Website: https://findstarfish.com

Location

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