Overseas Sales Director

Company Overview :
The company is aleading Chinese company specializing in the development, design, production, and sales of optical lenses and optoelectronic products.The company has established itself asa tier-1 manufacturerin the optical lens and optoelectronic industry through years of continuous research and development (R&D) investment.

Role Summary :
The Overseas Sales Director will be responsible for developing and executing a comprehensive sales strategy to expand our market share and customer base globally. This role requires a strategic thinker with proven success in managing multi-cultural teams, building long-term client relationships, and navigating complex international markets.

Key Responsibilities :

1. Strategy Formulation & Execution :

• Develop and implement an overarching sales strategy aligned with the company's global growth objectives, including identifying new market opportunities, target segments, and key accounts.
• Monitor market trends, competitors' activities, and customer needs to adjust sales plans and tactics accordingly.

• Build and lead a high-performing international sales team, ensuring effective communication, training, and motivation across various regions.
• Mentor and coach team members to enhance their sales skills, product knowledge, and cross-cultural competence.
• Establish clear performance metrics and regularly review progress, providing constructive feedback and recognition for achievements.

• Drive the acquisition of new clients through proactive outreach, strategic partnerships, and effective negotiation of complex sales deals.
• Develop deep relationships with key decision-makers and stakeholders to ensure long-term customer loyalty and satisfaction.
• Identify upsell and cross-sell opportunities within the existing client base to maximize revenue potential.

• Set and achieve ambitious sales targets and revenue growth objectives across all target markets.
• Collaborate with finance and operations teams to develop accurate sales forecasts and manage sales pipelines effectively.
• Monitor key performance indicators (KPIs) to track progress towards sales goals and identify areas for improvement.

• Explore and enter new international markets, leveraging existing resources and establishing partnerships where necessary.
• Develop and execute localized marketing and sales initiatives to adapt to the unique requirements of each market.
• Understand and navigate local regulations, cultural nuances, and business practices to ensure successful market entry and growth.

• Work closely with product development, marketing, and customer success teams to ensure a seamless customer journey from lead generation to post-sales support.
• Participate in industry events, conferences, and networking opportunities to enhance brand visibility and establish strategic alliances.

Requirements

5+ years of successful optical or electric products sales experience

Demonstrated ability to communicate, present and influence credibly and effectively at all levels of the organization

Excellent mentoring, coaching, negotiating and influential leadership skills

Ability to measure and analyze key performance indicators (ROI and KPIs)

Familiarity with CRM software

Bilingual in Mandarin and English