Job Description
UWorldisaworldwideleaderinonlinetestprepforcollegeentrance,undergraduate,graduate,andprofessionallicensingexamsthroughouttheUnitedStates.Since2003,overamillionstudentshavetrustedustohelpthemprepareforhigh-stakesexaminations.
WeareseekinganSEOSpecialistwhoispassionateaboutusingresearchandanalysistoimprovedisplayrankingsonsearchenginesandenjoystakingonnewchallenges.TheSEOSpecialistwillberesponsiblefortheexecution,maintenance,andoptimizationofsearchenginequeriesastheypertaintoourvariousTestPrepproducts
Requirements
YourRole
- Developoptimizationstrategiesthatincreasethecompany'ssearchengineresultsranking.
- ResearchSEOkeywordsto u sethroughoutthecompany'swebsiteandmarketingmaterial.
- Setmeasurablegoalsthatdemonstrateimprovementinthemarketingeffort.
- MonitordailyperformancemetricstounderstandSEOstrategyperformance.
- Efficientlycommunicatewithothermarketingprofessionalstoaligngoals.
- CollaboratewithotherswithinthemarketingdepartmenttomanageSEOstrategy.
- Writecompellingandhigh-qualitywebsitecontent,includingblogpostsandpagedescriptions.
- Updatecontentandwebsitelinksformaximumoptimizationandsearchenginerankings.
YourExperience
- Degreeinmarketing,informationtechnology,orrelatedfield.
- 3-6yearsofexperienceinsuccessfullydevelopingandexecutingSEOcampaigns.
- Strongunderstandingofsearchenginealgorithmsandrankingmethods.
- ExperiencewithSEOindustryprograms,suchasGoogleAnalyticsorAdobeAnalytics.
- Knowledgeofkeywordresearchanddataminingtools.
- Experiencecompletingcompetitiveanalysisofothercompanieswithintheindustry.
- ProficiencyinWordPressandSEOtools.
- Comfortableanalyzinghighvolumesofdataonadailybasis.
- Understandingofotheraspectsofmarketing,suchascustomergrowthandpromotion,isaplus.
SoftSkills
- Proficientwrittenandverbalcommunicationskills(email,phone,etc.).
- Excellentanalytical,communication,andresearchskills.
- Excellentattentiontodetailandorganizationskillsandabilitytoarticulateideasclearlyandconcisely.
- Abilitytoworkeffectivelywithinachangingenvironmentthatisgoingthroughhighgrowth.
- Exceptionalfollow-through,personaldrive,andabilitytounderstanddirectionandfeedback.
Qualification
Bachelor's Degree
Key skill Required
- Communication
- Maintenance
