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Comprehensive Agency Manager Job Description, Duties, Responsibilities, Requirements, and Qualifications

Comprehensive Agency Manager Job Description, Duties, Responsibilities, Requirements, and Qualifications
September 27, 2025

Explore the critical requirements, core duties, primary responsibilities, and key skills that should be included in a comprehensive Agency Manager job description.

What does a Agency Manager do?

An agency manager is responsible for overseeing and coordinating all aspects of an agency. This includes working with agents and clients to meet targets, uphold policies and guidelines, and ensure customer satisfaction. Depending on the type of agency, specialized knowledge may be required.

Job Description

We are looking for a motivated Agency Manager to lead agency performance. The responsibilities of this role include identifying areas for improvement, setting and achieving monthly targets, and communicating with clients to improve service and product delivery. The successful candidate will also be able to effectively communicate any performance concerns to management and make recommendations for improvement.

To excel as an agency manager, you should have strong interpersonal and organizational skills. A top-notch agency manager should be able to inspire and motivate their team while maintaining a positive image of the agency's brand.

Job Duties and Responsibilities

  • Recruiting, screening, and training new agents
  • Analyzing performance and creating action plans for improvement
  • Building strong relationships with staff and clients
  • Ensuring good time management among all staff
  • Following agency regulations, guidelines, and policies, and ensuring staff does the same
  • Researching current industry and market trends and using this knowledge to improve the business

Requirements and Qualifications

  • Bachelor's degree in marketing, management, human resources, or a related field
  • 3-5 years of experience in an agency (managerial experience is a plus)
  • Strong leadership and interpersonal skills
  • Excellent time management abilities
  • Great networking skills
  • Ability to handle multiple projects simultaneously

Agency Manager Salary

The earning potential of a Agency Manager can vary significantly based on factors such as geographic location, industry, professional experience, educational background, and the specific employer. On average, the annual salary for an Agency Manager in the United States is approximately $140592.

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